What do you think?
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The botox is distracting. The nostalgia works. The back and forth between NYC and other locations make little sense. And Broderick seems a bit too subdued with not enough mischief to pull it off.
Posted by: Sandra | January 30, 2012 at 02:47 PM
I remember reading in the 1980's that everybody loved the "Where's The Beef?" Wendy's ads -- everyone knew it and it became part of the lexicon. But when they stopped that ad campaign and moved on the Dave Thomas talking in a folksy way about hamburgers, nobody was talking about the ads, but sales at Wendy's skyrocketed.
This strikes me as the same thing. A really fun ad that will generate a lot of buzz, but no actual car sales. When I finished watching it, I thought, "Oh, wow! I bet Eldest Raggirl is the perfect age to watch Ferris Bueller now!" I did not think, "Oh, wow! I should go buy a Honda for my next car!"
Also, to go back again to the 1980's. Senator. I know Honda. I drive Hondas. I currently own a Honda. And Ferris Bueller would never drive a Honda.
Posted by: Ragtime | January 30, 2012 at 02:54 PM
I always did have a thing for Ferris.
I loved it.
Posted by: Anjali | January 30, 2012 at 04:15 PM
I saw him on the subway the other day, and he looked a lot more like this than he does in that ad. And I agree that the cut to the Natural History museum in NYC is just weird. Still, it's kind of cute.
Posted by: ianqui | January 30, 2012 at 04:33 PM
ianqui - I think I would have liked it more seeing him as he does now rather than the botoxed version - I mean, that's part of the fun of the update, that Ferris is middle-aged now and still checking out of his responsibilities!
Posted by: Sandra | January 30, 2012 at 05:13 PM
He seems old and creepy in it, and it makes me feel old.
Posted by: Elizabeth | January 30, 2012 at 05:57 PM
Where's Cameron?
Posted by: Russell Arben Fox | January 31, 2012 at 07:03 AM
Those are all LA locations. They have a natural history museum in LA, too.
http://bit.ly/yVDroz
Posted by: Jody | January 31, 2012 at 08:52 AM
Ferris Bueller never grew up? Isn't that sad?
The ad made me feel sad--he is so alone in that commercial, even if he's having photo op interactions with random strangers.
Posted by: Cranberry | January 31, 2012 at 09:20 AM
I'm with Russell. Where's Cameron?
Posted by: Julie G. | January 31, 2012 at 10:26 AM
I like it because it reminds me of the movie's delights for my teenage self. And I dislike it because nostalgia generated for the purposes of commercialism makes me feel suspicious, and sad, and somehow used, even though I'm still not gonna buy a Honda.
Posted by: Nancy | February 01, 2012 at 05:02 PM
As for the botox...am I the only one who's reminded of a corpse every time I see Broderick in the robe and towel turban?
Posted by: Nancy | February 01, 2012 at 05:19 PM